Longer, stronger, silky, stunning…beautiful hair.

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Hair Care Technology

A Mane Selection® product analysis by JVL Laboratories

The scientists at Mane Selection® understand the importance of creating products that treat the hair with respect. We have carefully identified cleaning and moisturizing ingredients that can get their job done while helping to repair those weak spots along the hair. We have carefully chosen all of our Mane Selection Shampoos surfactants and cleansing ingredients and use them at the most appropriate levels to provide gentle surface cleaning while not trying to dissolve those precious lipids. For all of our Mane Selection® Conditioners we use only the finest conditioning agents and moisturizers that can repair those weak areas while not putting a heavy coating on your hair to weigh it down.

Our Mane Selection® Shampoo and Moisturize-Texturizer Conditioner were developed for all hair types. Both products are formulated with mild coconut and palm oil based ingredients to be the perfect balance of cleaning and conditioning in the most compatible way with your hair. The Shampoo also contains Wheat Protein to help repair any damage to the protein structure of the hair, pro-vitamin B5 Panthenol to bring moisture, shine and flexibility back to the hair and finally the powerful anti-oxidant Tocopheryl (Vitamin E) Acetate to help protect against damage from the environment and harsh chemicals. The Moisturize-Texturizer Conditioner uses specifically identified unique combinations of oils that have within their structure physiologically matched lipids, like omega fatty acids and unsaturated C18 based oils from Coconut, Olive and Soybean Oils. These matched oils are a perfect fit within the inter-cuticle structure to replenish and hold that cuticle in place, restoring the integrity of that hair shaft. The result is hair that is now not only clean and conditioned, but repaired and restored to its youthful beauty. Hair is thicker, stronger, more flexible, has deeper clarity bringing out your inner hair color and improved shine.

The Mane Selection® Deep Moisturizing Shampoo and Conditioner are designed for dry and damaged hair. Both the Deep Moisture Shampoo and Conditioner contain those same outstanding cleansing, moisturizing and repair ingredients, except we have taken the technology one step further. Since this hair is so damaged, we needed a technology to help drive those wonderful actives deep into the cuticle and do it fast! We have capitalized on the properties of silicones to help us make that possible. Silicones are well known to be able to creep into all sorts of nooks, crannies, cracks and crevasses, delivering their wonderful lubrication properties deep into all sorts of materials. We are using those same properties to help deliver those much needed Vitamins and anti-oxidants from the Deep Moisturizing Shampoo quickly into the hair and our Deep Moisturizing Conditioner brings those precious physiologically matched lipids deep into the structure of that damaged hair. Finally, we are utilizing the fantastic lubrication technology of these specific silicones to help reduce the coefficient of friction on the hair. So when you scrub your products in, or if you roughly towel dry your hair, or you are blow drying, wet or dry combing your hair, that potentially comprised hair is saved, as it works its way back to being a healthy strong hair that will not break as easily! Our Deep Moisturizing products will protect that hair from DAY 1 OF USE!

Next, our Mane Selection® Herbal Gro Shampoo and Conditioner were created for those with thinning hair bringing together the wonderful technology of our other shampoo and conditioner items along with a unique, new innovation! We all know that it takes feeding from the ground up to build a healthy lawn, and your hair is no different. Your hair’s living portion is contained within the hair bulb in the follicle of the scalp. That hair is fed nutrients by a support system of micro-capillaries within the scalp.

In order for the hair to remain in a healthy growth state, those micro-capillaries need to be in good shape and providing a consistent and plentiful supply of nutrients. If any of these little nutrient “tubes” become damaged or if their flow becomes restricted, the food supply is cut off and the hair goes into a dormant stage. Remember, hair is always growing, even in the bald, there’s a tiny vellus hair in the follicle rather than a big terminal hair. Your hair needs to be fed just like the grass on your lawn. The better the environment for growth, the better the grass. Similarly your hair size is determined by the amount of nutrients that bulb sees. If the supply is plentiful, then the hair is a big strong terminal hair. If your food supply is limited, then the hair size is limited and the result is a tiny, baby vellus hair. We want to ensure that your scalp is the perfect environment for your hair health.

To accomplish this, we first want to improve the integrity of the micro circulation system within the scalp, allowing for the body’s circulation system to provide the nutrients needed by the scalp to grow a healthy terminal hair. We have chosen the active Horse Chestnut Seed Extract which contains a very high level of the natural phytofactor Escin to help repair and stimulate the re-growth of micro-capillaries in the scalp.

Finally we want to help stimulate the micro circulation system to bring more blood flow to the now new & improved scalp to again help build that stronger terminal hair. Actives Chaparral and Coltsfoot Extracts are both known for their ability to increase the blood flow resulting in improved micro-circulation stimulating effects.

Last but certainly not least is our Mane Selection® Deep Moisturizing Detangler. Tangled hair is a huge problem. We’ve created all of these products to address structural weaknesses in hair as a result of the environment, heat treatments and harsh chemicals, but what happens when hair just gets tangled and you try to put a comb or brush through it? That tugging, even the gentlest of pulling, can cause a weakened hair to stretch beyond it limits causing a weak spot or a split end, to the worse case, actually breaking that hair off. No matter how hard we work to repair and get that hair back to a healthy state, if there’s pulling or tugging, you’re going to be creating another weakness, and that’s not good! To combat this, we have created our Deep Moisturizing Detangler which uses the combination of substantive modified and functional silicones plus very low molecular weight emollient esters to reduce that contact angle helping to reduce the coefficient of friction way down. The result is stress free combing every time.

The scientists at Mane Selection have done their homework. We’ve conducted the basic research to ensure that the products we make for you, our customer, are the perfect fit for your hair so you don’t have to!

FOR MORE INFORMATION:
JVL Laboratories, Inc.
3784 Opelika Rd.
Phenix City, AL 36870